Hakutulokset: Kirjoja kirjailijalta Barry Babin
yhteensä 12 hakutulosta
Multivariate Data Analysis
For over 30 years, this text has provided students with the information they need to understand and apply multivariate data analysis. The eighth edition of Multivariate Data …
Sales Force Management
The second edition of Sales Force Management: Building Customer Relationships and Partnerships prepares students for professional success in the field. Focused on the areas of …
CB (with CB Online, 1 term (6 months) Printed Access Card)
Learn your Consumer Behavior course YOUR Way with CB! CB's easy-reference, paperback textbook presents course content through visually-engaging chapters as well as Chapter Review …
Data Analysis with IBM SPSS Statistics
Master data management & analysis techniques with IBM SPSS Statistics 24About This BookLeverage the power of IBM SPSS Statistics to perform efficient statistical analysis of your …
Sales Force Management
The second edition of Sales Force Management prepares students for professional success in the field. Focused on the areas of customer loyalty, customer relationship management, …
Data Analysis with IBM SPSS Statistics
Master data management & analysis techniques with IBM SPSS Statistics 24 About This Book • Leverage the power of IBM SPSS Statistics to perform efficient statistical analysis of …
The Great Facilitator
This commemorative volume honors the contributions of Prof. Joseph F. Hair, Jr., who through his writings, leadership and mentoring has had a profound influence on marketing and …
Marketing Research
Marketing Research, 5e gives you the knowledge and skills you need to successfully undertake marketing research. It combines theory with a practical, step-by-step approach. The …
Business Research Methods
Business Research Methods covers all the stages in undertaking research using a clear, structured step-by-step guide. Christina Quinlan's qualitive and holistic approaches are …
Great Facilitator
This commemorative volume honors the contributions of Prof. Joseph F. Hair, Jr., who through his writings, leadership and mentoring has had a profound influence on marketing and …
Essentials of Marketing Research
ESSENTIALS OF MARKETING RESEARCH, provides a concise, yet complete guide to the design, execution, analysis, and reporting of marketing research to support smart business …