Sökt på: the strategic manager
Vi gjorde istället en sökning på titeln the strategic manager vilket gav totalt 4 träffar
Marketing Management: A Strategic Decision-Making Approach
The eighth edition of Marketing Management: A Strategic Decision-Making Approach, concentrates on marketing decision-making, rather than mere description of marketing phenomena. By …
Strategic Management
Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout Strategic …
Strategic Management
Combining quality and user-friendliness with rigor and relevance, Frank T. Rothaermel synthesizes theory, empirical research, and practical applications in a breakthrough new text …
Strategic Marketing Management for The Pacific Region
Strategic Marketing Management for the Pacific Region by Cravens, Merrilees and Walker, is the first Australasian adaptation of the highly successful US Strategic Marketing text by …