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Quantum Marketing: Mastering the New Marketing Mindset for Tomorrow's Consumers
Raja Rajamannar, Chief Marketing Officer of Mastercard, shares breakthrough, frontier strategies to navigate the challenges marketers face to thrive in a modern business world …
Saudi, Inc.: The Arabian Kingdom's Pursuit of Profit and Power
The Saudi royal family and Aramco leadership are, and almost always have been, motivated by ambitions of long-term strength and profit. They use Islamic law, traditional ideology, …
Bulletins from Dallas: Reporting the JFK Assassination
An in-depth look at one of the twentieth century's star reporters and his biggest story.Thanks to one reporter's skill, we can fix the exact moment on November 22, 1963 when the …
The Future You: Break Through the Fear and Build the Life You Want
In the first book of its kind, an acclaimed futurist gives readers the tools they need to envision and create the future they want. If you're like most people, thinking about …
Stories That Stick: How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business
The Daily Trading Coach: 101 Lessons for Becoming Your Own Trading Psychologist
Every trader is an entrepreneur. And just as a new business must capitalize upon the strengths of its founders, a career in the markets crucially hinges upon the assets--personal …
Why Information Grows: The Evolution of Order, from Atoms to Economies
What is economic growth? And why, historically, has it occurred in only a few places? Previous efforts to answer these questions have focused on institutions, geography, finances, …
Tools of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers
The latest groundbreaking tome from Tim Ferriss, the number-one New York Times best-selling author of The 4-Hour Workweek. From the author: "For the last two years, I've …
Brands and Branding
The bestselling guide to the role of brands and brand building Although the balance sheet may not even put a value on it, a company's brand or its portfolio of brands is in many …
Don't Take Yes for an Answer: Using Authority, Warmth, and Energy to Get Exceptional Results
One of the nation's premier talent agents and career advisors shows you how to catapult your career and your life forward with three key communication strategies--Authority, …