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Brand Management in Canadian Law
Brand Management in Canadian Law offers a comprehensive understanding of the intersections between branding processes and the application of Canadian laws and legislation. Now in …
Building a Strong Personal Brand
From Fired to Featured: A Real Life Guide to Personal Branding With Purpose
Wolfgang Goethe, V2
Creating a Blockbuster Brand
Learn the secrets of successful movie storytelling for your business.For years, experts have emphasized the need for brands to become better storytellers, yet practical guidance …
The Heartbreak of Aaron Burr
From the two-time Pulitzer Prize finalist, bestselling historian, and author of Our First Civil War--a fascinating portrait of one of the most compelling politicians in American …
The Effects of Premium Private Label Brands on Retailers' Store Image
Country Brand Identity
Three Threats to Brand Relevance
"e;Threats to brand relevance are always lurking around the corner. Your brand is virtually never immune from the risk of fading instead of being energized or being damaged …
Personal Branding Mastery for Entrepreneurs
Brand 7: Legacy of Evil
Fitzpatrick and His Brand New Thingumadoodle
Join Fitzpatrick, Willoby Rabbit, Goat Gibble, and others in this collection of short stories for children.