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This book will help readers understand the practice of qualitative research--whether they want to do it, teach it, or just learn about it. All the major research phases are …

This national bestseller is a lively and practical guide on how to sell anything and achieve long-term success in business. Ryan Serhant was a shy, jobless hand model when he …

Sie k nnen 2x, 10x oder 100x mehr Leads bekommen, als Sie derzeit haben, ohne irgendetwas daran zu ndern, was Sie verkaufen...Dieses Buch enth lt die Playbooks, die mich vom …

As the speed of business continues to accelerate, B2B enterprises and sales organizations are being disintermediated and disrupted by digital transformation and artificial …

Encourage your students' learning of the major trends impacting contemporary marketing in a fast-changing, digital marketplace. Principles of Marketing, 19th edition has been …

The author compresses his twenty years of experience to take a step-by-step approach to the product life-cycle, and covers areas such as:* selecting target markets* creating a …

The most up-to-date, comprehensive overview of e-commerce today. For courses in e-commerce. E-Commerce 2023: Business, Technology, Society, Global Edition is an in-depth, …

E-commerce 2023-2024: business. technology. society. provides you with an in-depth introduction to e-commerce with coverage of key concepts and the latest empirical and financial …

Ibland leder enkla misstag till onödigt stora skadestånd. Den andra upplagan av Riskerna med varumärken, produkter och reklam fungerar som praktisk vägledning i ditt vardagliga …

The book sheds light on all the details that the presentations need, starting from the attractive narrative methods, through the optimal period for displaying each segment, to …

What do senior marketing leaders need to strategically leverage AI to deliver measurable business growth? The second edition of AI Strategy for Sales and Marketing offers proven …