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totalt 8 345 träffar
National Brands and Private Labels in Retailing
This book presents latest findings on brand marketing in retail. In times of economic downturn a "e;new retailing landscape"e; is being shaped, in which retailers and …
Billion-Dollar Branding
Go ahead. Ask 10 people what branding is. You’ll get 10 different answers. Mainly, those answers will be about things like logos, colors, fonts, jingles, or ads. The only apparent …
The Firebrand and the First Lady: Portrait of a Friendship: Pauli Murray, Eleanor Roosevelt, and the Struggle for Social Justice
NATIONAL BOOK AWARD NOMINEE - The riveting history of how Pauli Murray--a brilliant writer-turned-activist--and First Lady Eleanor Roosevelt forged an enduring friendship that …
New Brand of Expertise
A New Brand of Expertise uniquely clarifies the dynamics of the red-hot "e;free agent"e; workplace and teaches the new skills and employment strategies independent …
German Epic Poetry: The Nibelungenlied, The Older Lay of Hildebrand, and other works
Heroic poetry from the great epics of German literature. Includes Jungere Hildebrandslied, The Battle of Ravenna, Bitterolf and Dietlieb, and The Rose Garden (Version A).
THE IMPACT OF BRAND EQUITY ON BRAND PREFERENCE
Is Internal Branding Useful? A case study of Malta
Fun with Phonics
Presented in a photocopiable format, this title covers educational phonics spelling, as well as reading and writing.
Inter-Regional Place Branding
This book examines and clarifies key aspects of regional branding with the special focus of inter-regional brands. Today regions are in strong competition for companies, tourists …
Gender Equality
The problems related to the process of industrialisation such as biodiversity depletion, climate change and a worsening of health and living conditions, especially but not only in …
Silvertip: A Western Classic
"e;Silvertip"e; was what men called him, since the other names he chose to wear were as shifting as the sands of the desert; but he was more like a great stag than a …
