Sökt på: branded
totalt 8 345 träffar
Surviving Financially during Difficult Times
Strategic Brand Licensing
This book presents a roadmap for a brand licensing strategy to enable companies to leverage brand value and expand into other product categories or into different markets. Readers …
Corporate Social Responsibility and its Potential Role for Employer Branding. An Empirical Study
The Low GI Handbook
With over 1 million copies sold of the three previous editions, The New Glucose Revolution is the go-to book for all things GI. Now in its fourth edition, The New Glucose …
Retro Branding
Brand Power Builder: How to Win Brand Independence Online Defeat Website Hijackers and Rescue Internet Orphans
Brand identity and its impact on customer loyalty
Branding is the marketing practice of actively shaping your brand. That's the basic definition, but there is so much more that goes into it. Branding is what your business needs to …
Strategic Brand Management and Development
Bringing together theories and concepts from brand management, consumer culture theory, marketing, communications, and design, this book provides an understanding of how …
The Future of Purpose-Driven Branding
Today’s firms need a social effort that is serious and impactful to be relevant. It’s not enough to make a commitment to reduce energy or have an ad hoc unbranded budget for grants …
Brand-Specific Leadership
Future Proof Your Brand: Data-Driven Insights to Implement, Manage, and Optimise Your Brand Performance
