Sökt på: Branded
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Brand Therapy
The pharma and medtech sectors are evolving rapidly, driven by science, technology, economics, politics and globalization. In the new industry landscape, creating strong brand …
Name Brand Generic Music Book
City Branding
The practice of city branding is being adopted by increasing numbers of city authorities around the world and it is having a direct impact on public and private sector practice. …
Achieving Brand Dominance
The Question of Brand Dominance In a modern business context the power of competitiveness is no longer based on predictable business models that fulfil the basic needs and …
The Homicidal Saint: A Lieutenant Joe Sonntag Mystery
Branding Technical Services - A Case Study on Sweco's Brand
Woodrow Wilson, 1913-1921
A noted historian offers a definitive account of the administration of Woodrow Wilson, detailing Wilson's unusual route to the White House, his campaign against corporate …
Surviving Financially during Difficult Times
Strategic Brand Licensing
This book presents a roadmap for a brand licensing strategy to enable companies to leverage brand value and expand into other product categories or into different markets. Readers …
Corporate Social Responsibility and its Potential Role for Employer Branding. An Empirical Study
The Low GI Handbook
With over 1 million copies sold of the three previous editions, The New Glucose Revolution is the go-to book for all things GI. Now in its fourth edition, The New Glucose …
