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This book discusses the connection between fast fashion brands and customer-centric sustainability. It highlights what consumers can do with fast fashion and the important aspects …

Brands are a fait accompli: they represent a mountain range of evidence in search of a theory. They are much exploited, but little explored. In this book, Martin Kornberger sets …

Nation branding is regarded as essential for competitiveness among countries, but the idea of branding nations is often derided as lacking seriousness. While nation branding has …

Germany's economic miracle is a widely-known phenomenon, and the world-leading, innovative products and services associated with German companies are something that others seek to …

★★★★★ "Adventure, danger, romance and spice makes for a wonderful read "There's only one thing he can do to protect her desire and her reputation...marry her.Daisy Lenox has always …

Why do you often struggle to create a strong presence? Why do you go unnoticed in the crowd? Because you curl yourself up and shy away to work on your personal brand. Personal …

Antarctica is, and has always been, very much “for sale.” Whales, seals, and ice have all been marketed as valuable commodities, but so have the stories of explorers. The modern …

If you ve been diagnosed with polycystic ovarian syndrome (PCOS) or suspect you have it, this book provides advice about how to manage your condition, and shows how eating the …

The story of an extraordinary woman who refuses to succumb to the inevitable and flees Nazi occupied Poland with two childrena journey that brought her love, betrayal and …