Sökt på: marknadsföring

Behavior change design creates entrancing--and effective--products and experiences. Whether you've studied psychology or are new to the field, you can incorporate behavior change …

They say nothing good happens after midnight, but in the case of creativity, that's just not so. The night fosters a different kind of creativity: something urgent, spontaneous, …

Reach your audience through simplicity and storytelling Garr Reynolds, the bestselling author of Presentation Zen, is back with a third edition that covers advances in PowerPoint, …

Completely updated and expanded, the second edition of David Airey’s Logo Design Love contains more of just about everything that made the first edition so great: more case …

Marketing Fashion is a practical guide to the fundamental principles of marketing, branding and promotion, from creating a customer profile to developing a brand identity. The book …

If you can dream it, you can design it.Whether your goal is to design your own marketing materials, launch a visually compelling blog, or just have some fun creating your own CD …

A brand is not merely a representation of a product: it is an emotional and symbolic perception we develop that influences our thoughts, feeling, and behaviour. Strategic Brand …

Visste du att de bästa säljarna säljer för minst 40 % mer än genomsnittet? Handbok till Bästsäljaren hjälper dig som ledare att omsätta tipsen från Nordens bästa säljare till …

From Marcus Collins, strategist to Apple, Nike and Beyoncé, discover how you can harness the most powerful vehicle for influencing behaviour: true cultural engagement.'Compelling …

This thought-provoking book chronicles the evolution of marketing theories and the rationales behind them. The authors present a typology for the twelve schools of marketing …