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This book will change the way you think about marketing forever. Following the success of international bestseller How Brands Grow: What Marketers Dont Know, How Brands Grow Part …

THE BRAND GAP is the first book to present a unified theory of brand-building.  Whereas most books on branding are weighted toward either a strategic or creative approach, this …

Even seasoned clinicians can struggle when trying to help to highly traumatized and dissociative patients. This book and its accompanying workbook for patients provide an …

When you apply the StoryBrand framework your brand will stand out. Developing that framework to clarify your message and grow your business is about to get a whole lot simpler. . …

When you apply the StoryBrand framework your brand will stand out. Developing that framework to clarify your message and grow your business is about to get a whole lot simpler. . …

Welcome to this fantastic collection of Number Kriss Kross puzzles Each of the numbers only has one position in the finished puzzle. Can you work out where they should go?Try and …

Following up on the best-selling Bibliotheca Universalis logo manual, this second volume focuses on corporate identity. In a globalized world, more and more symbols convey values …

Building Distinctive Brand Assets is for anyone with a brand logo, font or colour scheme, and is essential reading for those who have wondered if (or have been told) it's time for …

The first in-depth exploration of maintenance—and a powerful argument for its civilizational importance—from the author of How Buildings Learn and creator of the Whole Earth …

A strange tunnel. Ten riddles. Can you solve the case and return a fortune? It's a beautiful summer day, and Leo, Mara, and Mara's dog Snowflake are headed back to acrobatics camp …

The Number One Sunday Times Bestseller from Russell Brand.'This is the age of addiction, a condition so epidemic, so all encompassing and ubiquitous that unless you are fortunate …