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totalt 70 000 träffar
Cashvertising
Barely one in a hundred businesspeople knows these facts about creating powerful advertising. Do You?FACT! Sixty percent of people read only headlines. Your headline must stop them …
Pitch
'A fabulous book' - Rory Sutherland 'Seriously impressive' - Thomas Erikson, author of Surrounded by Idiots 'An indispensable guide' - Graham Thomas, former CEO and President of …
Endless Referrals, Third Edition
The definitive guide to turning casual contacts into solid sales opportunities In this fully revised edition, Bob Burg builds on his proven relationship-building principles to …
Sales Pitch
Craft a sales pitch that dramatically outperforms an aimless feature walkthrough. World-renowned product positioning and marketing expert April Dunford knows that standing out in a …
Studio Wezäta : Färgfotografiets genombrott i svensk reklam
Detta är en vacker och fascinerande fotobok om Göteborgsföretaget Wezätas fotostudio. Med produktioner som Volvos reklam, Ica-kalendern och Stora kokboken, tog de färgfotografiet …
Trust Me I'm Lying
Recently, fake news has become real news, making headlines as its consequences become crushingly obvious in political upsets and global turmoil. But it's not new - you've seen it …
Let's Get Real Or Let's Not Play
The new way to transform a sales culture with clarity, authenticity, and emotional intelligence. Too often, the sales process is all about fear. Customers are afraid that they …
Jab, Jab, Jab, Right Hook
When managers and marketers outline their social media strategies, they often plan for the right hook-their next highly anticipated sale or campaign that's going to put the …
The Essential Drucker: The Best of Sixty Years of Peter Drucker's Essential Writings on Management
Father of modern management, social commentator, and preeminent business philosopher, Peter F. Drucker analyzed economics and society for more than sixty years. Now for readers …