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L'histoire particuliere de la Societe bordelaise de CIC, creee en 1880 et toujours active (au sein du groupe Credit mutuel), permet de reconstituer l'evolution strategique d'une …

Cet ouvrage présente tous les enjeux de l’économie maritime française, avec  :9 chapitres complets rédigés par des auteurs spécialistes,Toute l’histoire de l’économie maritime,Ses …

This book investigates the adaptation of companies to the trend towards Europeanisation, through the renewal of their business values, their corporate culture, their portfolio of …

When European powers annexed parts of Asia, banking systems were an important part of that process. The essays in this edited collection are based on original research using …

When European powers annexed parts of Asia, banking systems were an important part of that process. The essays in this edited collection are based on original research using …

This book sheds new light on the role played by European banks in the economic colonization of much of the globe. Based on previously unused archival material, it examines the …

The aim of this book is to explore and compare the welfare strategies of businesses, including the various forms of «paternalism», over two centuries and across a number of …

From the 1890s to the 1940s, French State and entrepreneurial companies were enticed to promote French interests, beyond mere colonial targets, for the sake of economic patriotism. …

" L'affaire Boulin " et ses rebondissements ont trouble l'image de celui qui fut ardent compagnon gaulliste et ministre pendant 20 ans (1961-1979). Ce livre analyse et evalue les …

A strong brand is a key factor in business success, both in the short-term and in the long-term. Brands help to provide a better understanding of the corporate and commercial …

Aux XIXe et XXe siècles, la France s’est affirmée comme une grande puissance coloniale (Maghreb, Afrique, Asie, Océanie). Elle a été marquée par une politique d’expansion inscrite …