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How to Be Sustainable
Amid the many challenges facing the world today - not least the climate crisis - the need for bold and steadfast leadership has never been greater. How to Be Sustainable uncovers …

How to Write a Marketing Plan
A step-by-step guide to creating a successful marketing plan: from carrying out a marketing audit, setting objectives and devising budgets to writing, presenting and implementing …

Unlocking Happiness at Work
Teams need to be happy to thrive. But this can only happen when leaders step up to create an inclusive culture that prioritizes employee wellbeing and satisfaction. Unlocking …

How to Manage Remotely
Non-office based work is here to stay, but everyone experiences it differently. Find out how to make working at home and remote work, work for you. How to Work Remotely will …

Human-Centered Marketing
With the rise of AI, excess of distribution channels, and focus on tracking every touchpoint in order to drive revenue, consumer trust is at an all-time low. To restore trust, …

Human Resource Management at Work
Human Resource Management at Work is a comprehensive guide to the theory and practice of HRM, covering everything HR students need to excel in their academic studies.This leading …

Digital Branding
Your brand is shaped by your actions and decisions. In the digital world, every move influences your brand image. Elevate your online presence and delve into key marketing channels …

Advanced Human Resource Management
Advanced Human Resource Management provides comprehensive, practical guidance on understanding and implementing key strategies across various HR functions. This essential textbook …

Leading Procurement Strategy
Learn how to develop successful procurement strategies that meet the needs of the business, customers and suppliers, and lead their implementation using insights from industry …

Community Building for Marketers
The fastest growing brands of the 21st century have succeeded by building and harnessing the power of brand communities. In doing so, they were able to earn engagement and loyalty, …