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Using Semiotics in Retail
Boosting retail sales is more important than ever. Stand out in a global, digital marketplace, grow customer loyalty and evolve your brand by leveraging the power of semiotics …

Words That Work
Challenge the 'business as usual' rhetoric and create a stronger narrative in today's purpose-driven society with Words That Work.When a Broadway or West End show opens on its …

Change Makers
We've come some way in the fight for equality in the workplace, but we aren't finished yet. Join the women who are finding a powerful new way to lead.In Change Makers, expert …

Managing Multiple Projects
Project management is changing. Rather than focusing solely on one large project, the majority of project managers are now expected to juggle multiple projects, which brings a …

Handbook of Logistics and Distribution Management
Fully grasp the core principles of logistics, distribution management and the supply chain, in addition to emerging trends and the latest technologies, with this definitive guide …

Virtual Leadership
Virtual work and teams have become normal in organizations around the world. This book is the guide for those who cannot always be together in person with colleagues, whether fully …

Diversity, Inclusion and Belonging in Coaching
Coaching and developing employees is not a one size fits all activity. Race, gender, class, education, culture and religion can all affect the needs of employees. Coaches, leaders …

Business Resilience
In an increasingly VUCA (volatile, uncertain, complex and ambiguous) business world, it is more important than ever for organizations to build resilience into their everyday …

The Sustainable Business Handbook
The case for business sustainability has already been made; organizations can no longer ignore the issue when climate change affects supply chains and customer expectations require …

Digital Marketing Strategy
Build an effective and practical digital marketing strategy with this bestselling guide, covering everything from automation and analytics to integrating AI. Digital Marketing …

Success Factor
WINNER: Independent Press Award 2022 - Business MotivationalWhat do astronauts, Olympic champions, and Nobel laureates do differently that allows them to achieve at such a high …

Digital Marketing Handbook
Build, implement and optimize your digital marketing campaigns, with this indispensable guide which covers everything from SEO, social media, paid search and display advertising. …