Sökt på: contemporary advertising
totalt 29 träffar
Differing Outlook of Contemporary Advertising
Advertising is a broad concept and has an ever-shifting nature. The methods and strategies are differing day by day. The practice fields of advertising vary relatively and largely, …
Exam Prep for Essentials of Contemporary Advertising by Arens, Schaefer, & Weigold, 2nd Ed.
Exam Prep for Essentials of Contemporary Advertising by Arens & Schaefer, 1st Ed.
A study on styles and contents of messages in contemporary advertising
Controversies in Contemporary Advertising
Presenting a range of perspectives on advertising in a global society, this Second Edition of Controversies in Contemporary Advertising examines economic, political, social, and …
Loose Leaf Contemporary Advertising
The rate of change in advertising and IMC over the past several years has been continued to be MASSIVE. Weigold/Arens, Contemporary Advertising 17th has been revised to include the …
Loose Leaf Contemporary Advertising
CONTEMPORARY ADVERTISING, 13e, is one of the best-selling advertising texts in this field. Known as the coffee table book for Advertising, it is known for its current examples, the …
Controversies in Contemporary Advertising
Facts101 is your complete guide to Controversies in Contemporary Advertising. In this book, you will learn topics such as as those in your book plus much more. With key features …
Contemporary Advertising
Facts101 is your complete guide to Contemporary Advertising. In this book, you will learn topics such as The Economic, Social, and Regulatory Aspects of Advertising, The Scope of …
ISE Contemporary Advertising
This product is the “big version” (18 chapters) intended for courses in Advertising and Integrated Marketing Communication. The course is taken by students in liberal arts, …