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totalt 8 350 träffar
Kellogg on Branding
The Foreword by renowned marketing guru Philip Kotler sets the stage for a comprehensive review of the latest strategies for building, leveraging, and rejuvenating brands. Destined …
Medical Travel Brand Management
This new volume, which complements the editors' earlier volume Medical Travel Brand Management: Success Strategies for Hospitality Bridging Healthcare (H2H), explores the multitude …
Alex Drakos: Branding Her Again
7 Secret ways to Brand and Market Yourself
Brand as a modern communication technology
Branding is a highly effective technology for winning and retaining consumers. Branding is the activity of creating a long-term preference for a product, based on the joint …
Make Instagram Work for Your Business: The Complete Guide to Marketing Your Business, Generating Leads, Finding New Customers and Building Your Brand
Legacy in the Making: Building a Long-Term Brand to Stand Out in a Short-Term World
Named one of Forbes' Top Ten Business Books American Marketing Association Berry Book Award WinnerInternational Book Award Winner American Business Awards Silver MedalistBusiness …
Brand Positioning With Power
Powerful Brand Positioning Harnesses Key Building BlocksBrand Positioning with Power: Maximizing Your Marketing Impact is a new take on Al Ries and Jack Trout's original …
Corporate Reputation, Brand and Communication
Why should and how can organisations manage their reputations? All organisations, the executives who direct them, the employees who create value and their stakeholders who …
Border Brand
Dive into the gritty world of Border Brand, Raoul Whitfield's gripping serial novel originally serialized in Black Mask magazine. Now, for the first time, all six hard-hitting …