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The Sackett Brand: The Sacketts
In The Sackett Brand, Louis L'Amour spins the story of a courageous man who must face overwhelming odds to track down a killer. Tell Sackett and his bride, Ange, came to Arizona to …
Social Media Success for Every Brand
Based on Donald Miller's bestselling book?Building a StoryBrand, Claire Diaz-Ortiz applies the seven principles of the StoryBrand Framework to help you build an effective, …
Do-it-Yourself Vacation Rental Branding: Vacation Rental Owner's Manual
Your Vacation Rental is up and running...but what about the guests? You need guests, and you don't just need any guests You need responsible, considerate guests who return again …
Murder of Jim Fisk for the Love of Josie Mansfield
Even before he was shot dead on the stairway of the tony Grand Central Hotel in 1872, financier James “Jubilee Jim” Fisk, Jr., was a notorious New York City figure. From his …
The Borderline Personality Disorder Workbook
This workbook provides individuals who are undergoing therapy for borderline personality disorder with the tools to help them evaluate their emotional state, develop strategies to …
The Wortlebank Diary - And Some Old Stories from Kathie Brande's Portfolio
Consumed: How Big Brands Got Us Hooked on Plastic
LONGLISTED FOR THE FINANCIAL TIMES BUSINESS BOOK OF THE YEAR'This book will change the way you see the world and could change the world itself' CHRIS VAN TULLEKEN, AUTHOR OF …
Nine Weeks of Tweets
Brand Psychology
Brand Psychology brings together theory and practice from the fields of psychology, design, and marketing to demystify the brand development process. It explores the behavioral …
Thirteen Minutes - Notes, Half-truths And A Few Incidents
If someone has to write a review of this book, he or she might say it's his most accessible book to date, even commercially marketable, although still not intended for the mass …
Branding Diversity
Branding Diversity considers how brands both reflect and affect contemporary discussions of cultural diversity. Advancing an innovative, critical perspective on advertising, the …
Internal Communication and Employer Brands
This book proposes a model of internal communication based on empirical research to demonstrate how contemporary organizations strategize, organize, perform, and measure it. …