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How can you stand out? How do you take your passion and turn it into profit? In Branding in a Digital World, author Hilary JM Topper discusses how branding your business - from …

There are approximately 35 million business to business sales reps in the country selling everything from books and computers to furniture and flooring. They know as well as …

The aim of Monika Szafranska's study is to analyze and describe telephone conversations in the institutional context of an international call center. The analysis focuses on …

A New World Order has begun for trade and globalization. Inundated with constant information, new concepts, and endless data, individuals are caught in the whirl-wind of a …

This book is an annual research report prepared by the cruise industry experts and scholars at home and abroad invited by Shanghai International Cruise Business Institute based on …

Dieses Buch erklärt, wie Hotels, Regionen, Airlines und weitere touristische Anbieter mithilfe von Social Media höhere Sichtbarkeit, mehr Empfehlungen, mehr Direktbuchungen und …

Jens Boyd zeigt, dass eine schnelle Reaktion im Wettbewerbskampf nicht immer die beste ist und dass stark an institutionellen Erwartungen orientierte Handlungsmuster und -typen und …

Dieses Buch legt eine umfassende Gesamtdarstellung des Marketingrechts vor und sensibilisiert für mögliche Rechtsprobleme im Marketing. Verantwortliche im Marketingmanagement, die …

This book contains proven steps and strategies on how to successfully run and succeed in a dropshipping. This book will not only guide you through the dropshipping process, but it …