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When billionaire Gabriel Messena sees that former fling Gemma O'Neill might be settling down with another man, he knows he has to act fast.He wants her, and he'll use any excuse to …

This book examines the emergence of professional advertising in western India during the interwar period. It explores the ways in which global manufacturers advanced a ‘brand-name …

Silas Durfee had come up against a lot of outlaws as a Texas Ranger. But he had never encountered one as cold and cruel as Spot Lester-a man who would as soon slit a throat as swat …

Think of the last great article you read or the last great speech you heard. Chances are, if you remember one key message, you also remember one compelling story. That's because …

This groundbreaking fashion branding and management text brings an analytical business dimension to the marketing and corporate techniques of the luxury fashion goods industry. It …

A critical examination of urban policies and management practices used to make cities sustainable. With an international perspective, the book describes urban environmental agendas …

A brand is more than a snazzy logo – but what else is there to consider when building a brand? Do you really need a brand for business success? And what has intellectual property …

Until the recent uprisings in the Middle East and North Africa, the resilience of authoritarian regimes seemed a fundamental feature of regional politics. While economic, …