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Factors with Strongest Contribution to Explaining Consumers' Search Intention as a Dependent Variable
Seminar paper from the year 2013 in the subject Business economics - Offline Marketing and Online Marketing, grade: B, The University of Chicago, language: English, abstract: The …
Vertriebseffizienz durch Kundenintegration
Unter dem Aspekt der Kostensenkung durch Mass Customization analysiert Christof M. Stotko die theoretischen Gestaltungsmoglichkeiten der Kundenintegration in Vertrieb und …
Social Business Hybrids and Economic Inclusion
This book addresses marginalization as a form of disempowerment - social, economic, and political exclusion that prevents people from realizing their potential. In response, it …
Handbuch Marketing-Controlling
Ein effizientes Marketing gilt heute in den meisten Unternehmen als die entscheidende Erfolgsursache. Gleichzeitig stellt ein umfassendes Controlling - gerade auch in Zeiten …
Publicidade no Mundo dos Games
Este trabalho pretende explorar o mundo dos games eletr nicos, abordando como e por que com o passar dos anos eles transformaram-se em uma ferramenta mercadol gica com aproxima o …
Markenmanagement in Der Automobilindustrie: Die Erfolgsstrategien Internationaler Top-Manager
Vorwort zur zweiten Auflage Die zur IAA PKW 2003 (Internationale Automobil-Ausstellung) in Frankfurt vor- gestellte Erstauflage des Buches "Markenmanagement in der …
Benchmarking in der Automobilindustrie
Benchmarking: Ein strategisches Managementinstrument in der Automobilbranche? Obwohl das Benchmarking-Verfahren noch sehr jung ist, ist es trotzdem bereits in diversen …
Un caso di studio sulle attività di branding della Romania Food & Beverage Ltd
Il libro si basa su un caso di studio sulle attivit di branding della Romania Food & Beverage Ltd. (RFBL), una popolare azienda di beni di largo consumo del Bangladesh. (RFBL), …
Who's Doing Who the Favour?
Hypno-Tising
Imagine if you could create advertising messages that were so compelling, so hypnotic, that you could motivate consumers to make an immediate change in their behavior by buying …
Guard Against Burnout: 7 Proven Keys to Help You Thrive in the Dental Field
Working in the dental office can be stressful. The work involves repetition, physical challenges, a tight schedule, interaction with other team members, and patients who don't …