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Pragma-Semantyczne Aspekty Sloganów Reklamowych
Niniejsza monografia ma na celu analizę slogan w reklamowych z punktu widzenia trend w we wsp lczesnym językoznawstwie. Badania będą wykorzystywac podejście multidyscyplinarne, …
Information and Recommender Systems
Information is an element of knowledge that can be stored, processed or transmitted. It is linked to concepts of communication, data, knowledge or representation. In a context of …
Diversity and Inclusion in Latin American and Caribbean Workplaces
This book explores the workplace experiences, opportunities, and challenges that emerge from the nuances of diversity and inclusion dynamics in Latin American and Caribbean …
AI + Psychology + SEO
Meetings and Sales Presentations
Successful Selling is all about communicating.You will need to communicate effectively before you even step out of your office.This need starts within the walls of your company and …
Climb Your Everest with Everyone - Leader & Management Handbook
Climb Your Everest with Everyone is a fresh perspective on achieving outstanding results, through leadership whatever the circumstance. The book explores the journey of building, …
Sell & Re-Sell Your Photos
Sell your photos again and again! Live anywhere. Pick your hours. Be your own boss. Earn more money. See your pictures in print. Discover the freedom of a profitable photo business …
Advances in Advertising Research (Vol. XI)
This book provides insights into the inspiring and multifaceted field of advertising research, which is confronted with challenges regarding ad content and execution, media …
Hábitos magnéticos
¿Quieres sorprender a tus clientes, impresionar a las personas con las que trabajas y eclipsar a tu competencia? Pasar de obtener resultados promedio a ser admirable y sorprendente …
Interkulturelles Marketing im digitalen Zeitalter
Dieses Buch erläutert die wichtigsten Grundlagen internationaler Vermarktung vor dem Hintergrund von Digitalisierung, Plattformökonomie und globaler Transparenz. Zudem nimmt es …
Produktinnovationserfolg und Target Costing
Jens W. Meyer analysiert bestehende Target-Costing-Konzeptionen, erganzt diese um Aspekte der Zielkostenplanung bei Unsicherheit und prasentiert Ansatze zur Planung von …
Small Business Marketing Kit For Dummies
Harness the power of marketing and watch your business grow Having your own business isn't the same as having customers, and one is useless without the other. Whether your …