Sökt på: Branded
totalt 8 354 träffar
Dragon's Rook
Brandcebo: The Placebo Effect of Brands
Can brands make us stronger? Can they make us faster? Can they change our tastes, or make us warmer - physically? A lot has been written about the mental and emotional effects of …
Bali Tourism Branding
Making the Unipolar Moment
In the late 1970s, the United States often seemed to be a superpower in decline. Battered by crises and setbacks around the globe, its post-World War II international leadership …
Nation Branding in Europe
This book provides an explanation of nation branding theory and practice within the European context, exploring how countries build and manage their reputations globally.Each …
Gender Equality and Nation Branding in the Nordic Region
This book explores how gender equality, a central part of the Nordic imaginary, is used in the political communication of Nordic states. The analyses presented move beyond …
Henrik Ibsen and Bjornstjerne Bjornson: Critical Studies
Brand Gappa: Branding on the Go
'Kiran Zende has an extremely grounded and practical conversational style. In this book he answers, in an engaging & lively manner, several questions which people might have on the …
Creating Passion Brands
At the core of this book is an inspiring ideal: that for both commercial and social reasons, brands need the courage to stand for something, rather than responding to the latest …
Political Branding Strategies
Political Branding Strategies tells the story of branding by the Australian Labor Party across seven years and three brands - Kevin07, The Real Julia and that of the party. …
Impact of Used Car Imports on Brand New Car Dealerships
Major Brands in Germany 2023
As Germany's design and brand authority, the German Design Council strengthens society's awareness of design and supports companies in all aspects of their brand and design …