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This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students …

Richard De Veaux, Paul Velleman, and David Bock wroteStats: Data and Modelswith the goal that students and instructors have as much fun reading it as they did writing it. …

Forty studies that helped shape the fieldof PsychologyRoger Hock's Forty Studies provides a glimpse of the science of psychology, unraveling the complexities of human nature. Hock …

This text is the definitive academic guide on public relations and one of the only texts on the market to take this particular approach to the field. It offers critical analysis of …

Java How to Program, Late Objects, Global Edition

This book is ideal for a one- or two-term course in database management or database design in an undergraduate or graduate level course. With its comprehensive coverage, this book …

For courses in Advanced Linear Algebra.This top-selling, theorem-proof text presents a careful treatment of the principle topics of linear algebra, and illustrates the power of the …

This best-selling introduction to the physical and life sciences emphasizes concepts over computation and treats equations as a guide to thinking so the reader can connect …

This enhanced ebook version of of Essentials of Operations Management also contains a selection of additional interactive features specifically designed to support you in your …

For courses in International Economics, International Finance, and International Trade. A balanced approach to theory and policy applications International Economics: Theory and …

Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition

Principles of MarketingScandinavian Edition is an ideal introductory text for undergraduate students and practitioners alike. This, the second Scandinavian edition, is true to …