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Experiential Marketing
inbunden,
2019,
Engelska,
ISBN 9781138293151
Why do some brands make us feel good, while others frustrate us? What makes us engage with certain brands, rebuy the same products, return to the same store or revisit the same …
Experiential Marketing
inbunden,
2020,
Engelska,
ISBN 9780367900915
Experiential marketing has become an indispensable tool for all types of businesses across multiple sectors. This book provides an all-encompassing, practical, and conceptual map …