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Food and Experiential Marketing
häftad,
2021,
Engelska,
ISBN 9780367727178
Pleasure plays a significant but often neglected role in the creation of consumer wellbeing and the relationship between the food consumption experience and healthy eating. This …
Experiential Marketing
häftad,
2019,
Engelska,
ISBN 9781138293168
Why do some brands make us feel good, while others frustrate us? What makes us engage with certain brands, rebuy the same products, return to the same store or revisit the same …
Från
615 kr
Experiential Marketing
häftad,
2020,
Engelska,
ISBN 9780367900922
Experiential marketing has become an indispensable tool for all types of businesses across multiple sectors. This book provides an all-encompassing, practical, and conceptual map …
Från
595 kr