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Business Travel and Tourism
'Business Travel and Tourism' provides a comprehensive, international overview of business tourism from both a theoretical and practical perspective. With the use of case studies …
Leisure Marketing
Divided into nine parts, Leisure Marketing: a global perspective guides the reader through leisure and marketing concepts, the marketing mix, key issues in different sectors, …
Development and Management of Visitor Attractions
Now in its second edition, the successful 'Development and Management of Visitor Attractions' has been fully revised and updated to cover the latest issues in this ever-changing …
International Cases in Tourism Management
International Cases in Tourism Management includes:* Profiles of individual companies* Case studies on destination management and marketing* Material on different management …
Adventure Tourism
Looking at the past, present and future of adventure tourism, Adventure Tourism: The New Frontier examines the product, the adventure tourist profile, and issues such as supply, …