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Marketing Your City, U.S.A.
With Marketing Your City, U.S.A.: A Guide to Developing a Strategic Marketing Plan, you'll discover how easy it is to market your hometown to potential tourists. You'll find a …
Managing Stress in the Workplace
Super series are a set of workbooks to accompany the flexible learning programme specifically designed and developed by the Institute of Leadership & Management (ILM) to support …
Marketing Your Business
Examine essential marketing disciplines and weapons!This essential book will show you how to design a strategic marketing plan for any brand, product, service, or business! It …
Managing the Building Design Process
Managing the Building Design Process explains the designer's role in the creation of new buildings from the development of the plan through to completion. One key case study is …
Marketing Your Business
Examine essential marketing disciplines and weapons!This essential book will show you how to design a strategic marketing plan for any brand, product, service, or business! It …
Handbook of Marketing Research Methodologies for Hospitality and Tourism
Discover the bridge between theory and applied research in the hospitality industryThe success of marketing programs is dependent on the knowledge of the trends in the marketplace. …