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Encyclopedia of Public Relations
When initially published in 2005, the two-volume Encyclopedia of Public Relations was the first and most authoritative compilation of the subject. It remains the sole reference …
Strategic Issues Management
Strategic Issues Management explores the strategic planning options that organizations can employ to address crucial public policy issues, engage in collaborative decision making, …
The SAGE Handbook of Public Relations
An unparalleled guide to the theory and practice of public relationsReflecting advances in theory, research, and application in the discipline since the publication of the Handbook …
Today's Public Relations
Today's Public Relations: An Introduction works to redefine the teaching of public relations by discussing its connection to mass communication, and linking it to its rhetorical …
Handbook of Public Relations
NEW IN PAPERBACK! `This handbook provides a comprehensive examination and review of the theory, academic research, and professional practices of the public relations discipline. …