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Exploring the Field of Business Model Innovation
Presenting a broad literature review of scholarly work in the area of Business Model Innovation, this new book analyses 50 management theories in the context of BMI to yield …
Leading Pharmaceutical Innovation
This book investigates and highlights the most critical challenges the pharmaceutical industry faces in an increasingly competitive environment of inflationary R&D investments and …
Patent Management
This book provides an overview of the common concepts and building blocks of patent management. It addresses executives in the areas of innovation, R & D, patent and intellectual …
Connected Business
How do you develop business in a world certain to be dominated by Internet of Things, Artificial Intelligence, and the Economy of Things?This book brings together leading scholars …
Management of the Fuzzy Front End of Innovation
This book shows the patterns of the fuzzy front end of innovation and how it can be managed successfully. Topics in this book cover traditional instruments and processes such as …