Sökt på: Sökresultat
totalt 5 träffar
Identity-Based Brand Management
This textbook provides a theoretically based and comprehensive overview of the identity-based brand management. The focus is on the design of brand identity as the internal side of …
Identity-Based Brand Management
Identity-Based Brand Management
This textbook provides a comprehensive overview of identity-based brand management based on current research. The authors focus on the design of the brand identity, which covers …
The Friars and their Influence in Medieval Spain
The mendicant friars, especially the Dominicans and the Franciscans, made an enormous impact in thirteenth-century Spain influencing almost every aspect of society. In a …
Identity-Based Brand Management
This textbook provides a comprehensive overview of identity-based brand management based on current research. The authors focus on the design of the brand identity, which covers …