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Devolution and Aging Policy
Explore significantbut often-overlookedaspects of aging policy! This unique addition to the literature on aging policy will help you understand devolutionthe decentralizing of …
Strategic Management Accounting
* Challenging and provocative book * Shows how management accounting techniques can be integrated into the strategic decision making process * Extensive use of practical examples …
Designing World Class Corporate Strategies
Designing World Class Corporate Strategies considers the key role of corporate centres within very large, primarily multi-business organisations. At present, these corporate …
Designing World Class Corporate Strategies
Designing World Class Corporate Strategies considers the key role of corporate centres within very large, primarily multi-business organisations. At present, these corporate …
Social Marketing
Harness commercial marketing techniques to spark social change!American Express, Avon, BMW, Kellogg's, Liz Claiborne, McDonald's, Reebok, and other corporations have embraced …
Ethics and Christianity
First published in 2002. This is Volume XII of twelve in the Library of Philosophy series on Ethics. Written in 1970, this book seeks to elucidate the fundamental characteristics …
Marketing Finance
Building on the author's previous book, Financial Aspects of Marketing, Marketing Finance stresses the pivotal relationship between finance and strategy in the marketing process, …