Filter
Sökt på: Sökresultat
Filter
totalt 3 träffar
Manipulation of the American Voter
inbunden,
1997,
Engelska,
ISBN 9780275955885
Manipulation of the American Voter is a research-based examination of the theoretical and practical reasons for successful political advertising. It provides the means necessary to …
Negative Political Advertising
inbunden,
1991,
Engelska,
ISBN 9780805808346
This volume provides a unique synthesis of the relevant literature from academic studies in the fields of political science, marketing, advertising, speech communication, …
Inside Political Campaigns
inbunden,
1997,
Engelska,
ISBN 9780275955878
As Dan Nimmo notes in his introduction, Inside Political Campaigns endeavors to trace the sources of professional campaign wizardry by encapsulating the theories and concepts that …