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Marketing Communications
E-bok,
2021,
Engelska,
ISBN 9781292327938
Learn the techniques and applications of marketing communications in a European context Marketing Communications: A European Perspective, 7th Edition, by De Pelsmacker, …
How Cool Brands Stay Hot
E-bok,
2016,
Engelska,
ISBN 9780749477219
WINNER: Berry-AMA Book Award 2012 (1st edition)WINNER: Expert Marketing Magazine's Marketing Book of the Year Award 2011 (1st edition)How Cool Brands Stay Hot analyses Generations …
Marketing Communications
E-bok,
2021,
Engelska,
ISBN 9781292327914
Learn the techniques and applications of marketing communications in a European context Marketing Communications: A European Perspective, 7th Edition, by De Pelsmacker, …