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Killing Marketing: How Innovative Businesses Are Turning Marketing Cost Into Profit
Killing your current marketing structure may be the only way to save it!Two of the world s top marketing experts reveal the next level of breakthrough success transforming your …
Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses
"e;Instead of throwing money away and sucking up to A-listers, now there is a better way to promote your business. It's called content marketing, and this book is a great way …
Get Content Get Customers: Turn Prospects into Buyers with Content Marketing
Connect to customers with compelling content!The rules of marketing have changed. Instead of loud claims of product superiority, what customers really want is valuable content that …
Content Inc., Second Edition: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (With Little to No Money)
From one of today's leading experts in content marketing, Content Inc. is the go-to guide to building a solid small business by establishing a loyal audience before you sell …
Managing Content Marketing
Let's face it...content marketing is all the rage. Brandsaround the world are spending (on average) over 25%of their total marketing budget on content marketing. There have been …