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Real-Time Marketing PR: How to Engage Your Market, Connect with Customers,
Launch effective real-time communications to win in today's always-on world Gone are the days when you could plan out your marketing and public relations programs well in advance …
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing & Online Media to Reach Buyers Directly
For marketers, The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to …
World Wide Rave
A World Wide Rave!What the heck is that?A World Wide Rave is when people around the world are talking about you, your company, and your products. It's when communities eagerly link …
The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mob
The benchmark guide to marketing and PR, updated with the latest social media and marketing trends, tools, and real-world examples of success The New Rules of Marketing & PR, 4th …