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Media and Communication Research Methods
This essential textbook provides a clear and authoritative introduction to qualitative and quantitative methods for studying media and communication. Written by two highly …
Visual Environmental Communication
In 2008, the editors published a well-cited journal paper arguing that while scholarly work on media representations of environmental issues had made substantial progress in …
Doing Visual Analysis
Visual communication shapes our perceptions and experiences of the world. This is not only a question of photographs or video, but also the design of websites, the use of data …
Global Media Discourse
Featuring a wide range of exercises, examples, and images, this textbook provides a practical way of analyzing the discourses of the global media industries. Building on a …
Biomathematics
Regression Methods for Medical Research
Regression Methods for Medical Research provides medical researchers with the skills they need to critically read and interpret research using more advanced statistical methods. …
Doing Visual Analysis
Visual communication shapes our perceptions and experiences of the world. This is not only a question of photographs or video, but also the design of websites, the use of data …
Randomised Clinical Trials
Randomised Clinical Trials: Design, Practice and Reporting provides a detailed overview of the methodology for conducting clinical trials, including developing protocols, data …
Introduction to Statistics in Early Phase Trials
All new medicines and devices undergo early phase trials to assess, interpret and better understand their efficacy, tolerability and safety. An Introduction to Statistics in Early …
Sample Sizes for Clinical, Laboratory and Epidemiology Studies
An authoritative resource that offers the statistical tools and software needed to design and plan valid clinical studies Now in its fourth and extended edition, Sample Sizes for …
Law and Critical Discourse Studies
This book provides a range of highly accessible approaches from Discourse Studies for analyzing legal language in legislation, documents, proceedings and in news media reporting.In …
Introduction to Multimodal Analysis
Introduction to Multimodal Analysis is a unique and accessible textbook that critically explains this ground-breaking approach to visual analysis. Now thoroughly revised and …