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Sökt på: Böcker av Lena Himbert
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Unit Pricing
E-bok,
2016,
Engelska,
ISBN 9783658134761
With a series of experiments,Lena Himbert highlights theinfluence of the unit price's unit of measure on the consumer's price-levelperception and quality perception. Furthermore, …
Unit Pricing
häftad,
2016,
Engelska,
ISBN 9783658134754
With a series of experiments, Lena Himbert highlights the influence of the unit price’s unit of measure on the consumer’s price-level perception and quality perception. …