SALES HANDLE: The allure and sales track record of the Desire Journal meets bestselling sex author, speaker, and performer Susie Bright. HOW THIS TITLE WILL BE PROFITABLE AND DISTINCTIVE: The fanbase of Susie Bright and the success of Chronicle's sex publishing is a winning combination. This journal will be distinctive in that it is authored by Susie Bright, a recognized expert in the field, and it combines a mix of quotes and prompts (whereas our Desire Journal and many of the other journals on the market are much less guided). QUANTIFY VALUE: Susie Bright leads sold-out sex workshops in which she guides participants to journal about their sex lives. The same content is found in this journal, without the expense of signing up for an actual workshop. By the end of this journal, the consumer will have created a 'sex autobiography' she can look back on, and will have uncovered some forgotten memories and come up with some ideas for new sexual experiences she wants to have. TREND/CONSUMER: Sex sells. Other guided sex journals have done extremely well, with out-of-house journals like All About Us selling almost 360K and even our own Desire Journal at 270K.And this journal speaks to a more experienced, somewhat older woman, where the Desire Journal found a niche in the teen and young woman market. And it speaks to women who are a little less shy about their sexual selves (think women who watched Sex and the City in its heyday (or watch it in reruns today) and strive to emulate the sexual lives of the characters). Think women who celebrate their sexuality--they may not discuss it openly with everyone, but they're not shy about it. HEAVY-HITTING AUTHOR: Susie Bright is a publicity/marketing powerhouse! --Susie Bright is a well-known sexpert--respected author, speaker, teacher, audio show host, and performer. She edited the two most successful erotica series of all time, 'Herotica' and 'Best American Erotica.' --Susie is an active and respected figure in the world of sex and sexual politics. In addition to authoring and editing various books, she: --hosts a weekly audio show called 'In Bed with Susie Bright' --has written weekly columns for various periodicals (including Bust, Salon, Playboy online) --has produced and edited various erotica audio-books/projects.--She has co-starred, written, narrated, and produced various programs for TV, video, and film. --She has been a featured guest on TV shows (Six Feet Under.) --She has contributed to many periodicals (Sex columnist for Bust, Playboy, Salon, and others) --Frequent contributor to Esquire, New York Times, Elle, Dwell, Playboy, MS., The Realist, UTNE Reader, San Francisco Chronicle, San Jose Mercury News, Hungry Minds Review, Village Voice, & The Stranger. --an active figure in the sex/community, performing, giving classes and public lectures nationwide (The Politics of Sexual Representation, course at UC Santa Cruz) --Susie's blog (http://susiebright.com) averages 6,000 visitors/subscribers per day and was voted one of the Top Ten Sex Blogs by Technorati, 2006; Her Best American Erotica series reached number 29 on iTunes' Top 100 Downloaded Books.
Love and Lust: a Sex Journal
av Susie Bright
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