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Sports marketing has become a cornerstone of successful sports management and business, driving growth in sport organisations and widening fan-bases. Showcasing the latest thinking …
The Routledge Handbook of Tourism Experience Management and Marketing offers a comprehensive and thorough inquiry into both customary and emergent issues of tourism experience and …
This Handbook is the first to explore the emergent field of ‘placemaking’ in terms of the recent research, teaching and learning, and practice agenda for the next few years. …
The Routledge Handbook of Sport Communication offers a comprehensive and in-depth survey of the contemporary discipline of sport communication. Now in a fully revised and updated …
The natural environment is a central issue in both academic and wider societal discourse. The global sport industry is not immune from this discussion and has to confront its …
The Routledge Handbook of Tea Tourism provides comprehensive and cutting-edge insights into global tea tourism. With contributions from leading scholars and experts across 19 …
Sport is frequently considered to be an aspect of popular culture that is, or should be, untainted by the political. However, there is a broad consensus among academics that sport …
Theory is an essential element in the development of any academic discipline and sport management is no exception. This is the first book to trace the intellectual contours of …
The Routledge Handbook of Gastronomic Tourism explores the rapid transformations that have affected the interrelated areas of gastronomy, tourism and society, shaping new forms of …
This handbook offers a comprehensive overview of the themes and concepts related to nature-based tourism development. Providing interdisciplinary insights from leading researchers, …