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Interpretation and Tour Leadership: Principles and Practices of Tour Guiding is a complete manual to tour guiding that is based on the author’s first-hand experience of training …
Now in its Fourth Edition, this bestselling key text has been fully revised and updated and includes two new chapters on Evaluation and Impact of Events and The Future of the …
* Sixth edition updated and revised to take account of changes in approaches to the management of F&B operations brought about by issues such as COVID, Brexit, staff shortages, …
The study of tourism and indeed the tourism industry is changing constantly. Now in its fifth edition, Contemporary Tourism: an international approach presents a new and …
The global wellness industry is currently valued at $4.4 trillion and wellness in hospitality and tourism is one of the fastest-growing travel segments. Wellness Management in …
• Explores the most effective digital marketing strategies and campaigns • Investigates the current status of digital marketing and social media utilization by both travellers and …
Events MISmanagement is unique text as it looks at events from a very different perspective – that of how and why events fail and what can be learnt from this in both a practical …