Politiska kampanjer & politisk reklam
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Cracked But Not Shattered: Hillary Rodham Clinton's Unsuccessful Campaign for the Presidency thoroughly analyzes Hillary Clinton's 2008 campaign for the Democratic Party's …
Images, Issues, and Attacks explores important differences between incumbents and challengers in the uses of televised advertising in modern presidential elections. Elections since …
Stories of religious conversion have been told for millennia. Yet many prominent figures such as Ronald Reagan, Hillary Clinton, and Rick Perry have also used stories of their …
More than two billion dollars. That’s how much money was spent in the 2012 presidential campaign—the most expensive campaign in history. Each party raised and spent more than one …
The Monstrous Discourse in the Donald Trump Campaign: Implications for National Discourse provides a lens through which to explore the implications of the monster metaphor as …
Political Rhetoric, Social Media, and American Presidential Campaigns explores how social media influenced presidential campaign rhetoric. The author discusses media use in …
Money in Politics: Campaign Fundraising in the 2020 Presidential Election illustrates political fundraising’s importance in the 2020 presidential election from the party primaries …
Since the election of Richard Nixon in 1968 to Donald Trump’s victory in 2016, both presidential campaigns and television news have undergone significant changes, perhaps most …
When a Bible-quoting Sunday School teacher, Jimmy Carter, won the 1976 presidential election, it marked the start of a new era of presidential campaign discourse. The successful …