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First published in English in 1970, the first chapter of the book is concerned with conditioned reactions. Jean François le Ny discusses ways in which conditioned reactions are …
Both chess play and psychological research offer rewards to their participants in the form of intellectual satisfaction. It seems to follow that combining these two forms of …
Originally published in 1973, this book contains the 1971 William James Lectures at Harvard, the first by that name to be given by a British psychologist. In addition, there are …
In the course of their researches for Mental Imagery in the Child (1971), the authors came to appreciate that action may be more conducive to the formation and conservation of …
In the 1980s our understanding of how advertising affects consumer behavior was undergoing a dramatic transformation. Recent theoretical and methodological advances in cognitive …
Originally published in 1978, this seventh volume of an international series continues the objective to increase and disseminate scientific knowledge in the area of human …
Originally published in 1977, this sixth volume of an international series presented new and original material in the broad area of human performance. Included are the most recent …