Lots of books tell you how to buy and sell on eBay. But what if something goes horribly awry? Do you have to chalk it up to a "lesson learned," lick your wounds and move on? Not a …
Do you know exactly what people do when they use your website, web app, or mobile app? Or how much your app contributes to the bottom line? Google Analytics keeps track and makes …
Take advantage of mobile commerce to generate more demand, traffic, and sales for your products and services. This unique cookbook provides a collection of practical recipes you …
How can you take advantage of Facebook to promote brands, products, and services? With The Facebook Marketing Book, you'll learn proven tactics that you can use right away to build …
Digital content marketing affects the way consumers behave: better content marketing not only means better sales, but also a connection to the customer that's different and more …
Dive straight into hot Fire phone features you won't find in any other device - like Firefly, Mayday, and Dynamic Perspective - with this concise hands-on guide. You probably …
Improve your search strategy, whether it's through SEO, search engine marketing, or site search. With this comprehensive guide, you learn what data to collect, how to analyze it, …
How do you turn website visitors into customers? Conversion Optimization offers practical advice on how to give your visitors the material they need to make a quick buying decision …
If you've been tasked with building a team to handle risk management for online payments (RMP), this practical introduction provides a framework for choosing the technologies and …
Mastering Corda provides you with a consistent, linear, and paced path to learning Corda and building modern enterprise-grade decentralized applications. Using this book, anyone …
