Søkt på: mass communication theory
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Essentials of Mass Communication Theory
"Arthur Asa Berger provides a succinct, accurate, and enjoyable introduction to the mass communications field. Although the book covers the same topics as other introductory works. …
McQuail’s Media and Mass Communication Theory
"What a magnificent invitation to the field of media and communication - full of lively debate and relevant examples yet carefully balanced, comprehensive in scope and thoughtfully …
Mass Communication Theory
The most commonly read introduction to the field, Mass Communication Theory has introduced thousands of young scholars to the discipline over two decades. Accessible, balanced, and …
McQuail's Reader in Mass Communication Theory
McQuail's Reader in Mass Communication Theory provides an invaluable resource of key statements drawn from communication studies, media sociology and cultural studies, and includes …
Applied Mass Communication Theory
Applied Mass Communication Theory: A Guide for Media Practitioners, Second Edition bridges a review of theory to the contemporary work of media professionals. The text provides a …
Theory and Research in Mass Communication
This updated edition presents a civic journalism treatment of the field of mass communication research. The sine qua non of the civic journalism movement seems to center around an …
Mass Communication Theories
The second edition of this innovative textbook provides a comprehensive overview of mass communication theories, as well as their origins and empirical supports in psychology, …
Models and Theories of Mass Communication
Advances in Foundational Mass Communication Theories
Providing leading-edge perspectives on the legacy theories of mass media and society, this collection advances the foundational theories of mass communications, which have …
Refining Milestone Mass Communications Theories for the 21st Century
The ‘Milestones’ essays in Mass Communication and Society are reflective and analytical articles by the most notable scholars in the field. These classic essays address 21st …
Introduction to Travel Journalism
Travel writers and travel journalists are not the same. They differ in identity, purpose and method. The travel writer looks in a mirror; the travel journalist looks out a window. …