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Brand Society
Brands are a fait accompli: they represent a mountain range of evidence in search of a theory. They are much exploited, but little explored. In this book, Martin Kornberger sets …
Building a StoryBrand
More than half-a-million business leaders have discovered the power of the StoryBrand Framework, created by New York Times bestselling author and marketing expert Donald Miller. …
Finding Solid Ground: Overcoming Obstacles in Trauma Treatment
Even seasoned clinicians can struggle when trying to help to highly traumatized and dissociative patients. This book and its accompanying workbook for patients provide an …
Living the Brand
Your company's workforce is its most valuable asset. It is the employees who translate your organization's strategy into reality, interact with consumers and determine the …
Creating a Brand Identity: A Guide for Designers
Creating a Brand Identity is a fascinating and complex challenge for the graphic designer. It requires practical design skills and creative drive as well as an understanding of …
The Finding Solid Ground Program Workbook
For those who have experienced trauma, life may sometimes feel hopeless, full of feeling too much or too little, and the world can feel like a terrifying and dangerous place. This …
Service Design for Business
A practical approach to better customer experience through service design Service Design for Business helps you transform your customer's experience and keep them engaged through …
Visual Doing Workbook
As a follow-up to the bestseller Visual Thinking and the second book Visual Doing, the author is releasing two workbooks. These books are great tools to help you kick-start your …
Recovery
The Number One Sunday Times Bestseller from Russell Brand.'This is the age of addiction, a condition so epidemic, so all encompassing and ubiquitous that unless you are fortunate …
The New Strategic Brand Management
Adopted internationally by business schools and MBA programmes, this book is the ultimate resource for senior strategists, positioning professionals and postgraduate students to …