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Globale Kommunikation und Kollaboration
Die technologiegetriebene Digitalisierung globaler Supply Chain-Netzwerke hat viele Facetten. Sie steht im Spannungsfeld politischer, ökonomischer, ökologischer und …
Narrative Persuasion und Einstellungsdissonanz
Im Kontext des Forschungsfeldes der narrativen Persuasion untersucht Freya Sukalla die Annahme, dass Narrationen auch Zielgruppen erreichen können, die aufgrund ihrer deutlich …
Beyond Words: Instructor's Manual
This guidebook is designed to facilitate the use of "e;Beyond Words"e; materials. By drawing on their own teaching experiences, the authors offer suggestions for attaining …
Missed Information
How better information and better access to it improves the quality of our decisions and makes for a more vibrant participatory society.Information is power. It drives commerce, …
Data-Driven Public Relations Research
The public relations industry is undergoing a revolution in using data to define promotional programs, to measure influence and to address the needs of clients with more precision …
Community Journalism Midst Media Revolution
This edited volume documents the changes taking place in local community practices globally. Digital technologies and globalization have forced evolutions in how we go about …
Gender Communication Connection
The third edition of this classic text helps readers consider the myriad ways gendered attitudes and practices influence communication in our personal and professional …
Politics, Culture and Economy in Popular Practices in the Americas
Media and Past Conflict in Europe
Focusing on how the history of past conflicts is mediated in the present and recent past in six European countries, this book explores media processes as they intersect with power …
Transformative Visions for Qualitative Inquiry
Transformative Visions for Qualitative Inquiry takes as its central theme the idea of transformation, transformative action, transformative possibilities, and potentialities for …
Marx in the Age of Digital Capitalism
More than 130 years after Karl Marx's death and 150 years after the publication of his opus magnum Capital: Critique of Political Economy, capitalism keeps being haunted by period …
Corporate Communications
The field of corporate communications describes the practices organizations use to communicate as coherent corporate `bodies'. Drawing on the metaphor of the body and on a variety …