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The New Television Handbook
The New Television Handbook provides an exploration of the theory and practice of television at a time when the medium is undergoing radical changes. The book looks at television …
Handbook of Research on Citizen Engagement and Public Participation in the Era of New Media
New media forums have created a unique opportunity for citizens to participate in a variety of social and political contexts. As new social technologies are being utilized in a …
Handbook of Research on New Media Applications in Public Relations and Advertising
As competition between companies increases, the need for effective public relations and advertising campaigns becomes imperative to the success of the business. However, with the …
Handbook of Research on New Media Literacy at the K-12 Level: Issues and Challenges
Technological advancements have greatly impacted and shaped what has now become the educational system through the convergence of curriculum and technology - particularly in the …
Handbook of Research on New Media Literacy at the K-12 Level
Technological advancements have greatly impacted and shaped what has now become the educational system through the convergence of curriculum and technology particularly in the …
Routledge Handbook of New Media in Asia
While a decade ago much of the discussion of new media in Asia was couched in Occidental notions of Asia as a "e;default setting"e; for technology in the future, today we …
Handbook of Research on Contemporary Storytelling Methods Across New Media and Disciplines
Stories are everywhere around us, from the ads on TV or music video clips to the more sophisticated stories told by books or movies. Everything comes wrapped in a story, and the …
Routledge Handbook of Sport and New Media
New media technologies have become a central part of the sports media landscape. Sports fans use new media to watch games, discuss sports transactions, form fan-based communities, …
Routledge Handbook of New Media in Asia
While a decade ago much of the discussion of new media in Asia was couched in Occidental notions of Asia as a "default setting" for technology in the future, today we are seeing a …
Handbook of Research on Citizen Engagement and Public Participation in the Era of New Media
New media forums have created a unique opportunity for citizens to participate in a variety of social and political contexts. As new social technologies are being utilized in a …