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totalt 25 treff
Confessions of the Pricing Man
The world’s foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer.In all walks of life, we …
Smart Cities of Today and Tomorrow
Hackers, cyber-criminals, Dark Web users, and techno-terrorists beware! This book should make you think twice about attempting to do your dirty work in the smart cities of …
Biomarkers and Mental Illness
Employing accessible language throughout, this book covers the history of psychiatric research, the current state-of-the art in psychiatric practice, the physiological systems …
Digital Defense
Drs. Pelton and Singh warn of the increasing risks of cybercrime and lay out a series of commonsense precautions to guard against individual security breaches. This guide clearly …
The New Gold Rush
This book captures the most exciting advances in the harnessing of space as a global resource. The authors track the growing number of space businesses and opportunities for …
Never Split Tens!
Renowned probability theorist Edward O. Thorp revolutionized the casino industry by developing card counting systems for the casino game of blackjack. Les Golden, the celebrated …
Size Matters: Why We Love to Hate Big Food
Despite food being safer, more affordable and more available than at any time in human history, consumers are increasingly skeptical and critical of today’s food system. In Size …
Codes, Ciphers and Spies
When the United States declared war on Germany in April 1917, it was woefully unprepared to wage a modern war. Whereas their European counterparts already had three years of …
Soft Matter
Roberto Piazza says: “Physics should be made simple enough to be amusing, but not so trivial as to spoil the fun.” This is exactly the approach of this book in making the science …
Cyber-Humans
It is predicted that robots will surpass human intelligence within the next fifty years.The ever increasing speed of advances in technology and neuroscience, coupled with the …
Book of Extremes
What makes the 21st century different from the 20th century? This century is the century of extremes -- political, economic, social, and global black-swan events happening with …