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Teaching Public Relations
Excellence in public relations begins with excellence in education in public relations programs, and this book presents a comprehensive, cohesive, and concrete approach for …
Managing Public Relations: Methods and Tools
Focusing on the day-to-day matters of running a PR operation, Managing Public Relations is the first book to balance both corporate and agency needs while addressing the management …
Managing Public Relations
The second edition of Managing Public Relations introduces students to the key concepts and practices involved in the day-to-day running of a PR operation, whether it is a company …
Faithful Careers
In Faithful Careers Peter M. Smudde contends that God calls us to live an "integrated life" that unifies both the spiritual and the secular aspects of life.As an introduction to …
Inspiring Cooperation and Celebrating Organizations
This book focuses on the importance of public relations genres as categories of discourse: forms with functions that can be applied in ways that add knowledge based on their …